Sergio Gor is the new United States Ambassador to India who was sworn in during a ceremony at the US Embassy in New Delhi. While the event drew diplomats, officials and guests in large numbers, it was Gor’s choice of background music that caught immediate attention. As he walked up to the podium to take the oath of office, the 1966 soul classic ‘Hold On, I’m Comin’’ by Sam & Dave played across the venue, prompting smiles and cheers from the gathered crowd. The upbeat track, known for its infectious rhythm and confident refrain, lent a distinctive and symbolic note to the otherwise formal occasion.






